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Twitter Marketing: How to Grow and Expand Your Business

How to Grow and Expand Your Business

Twitter is very useful when it comes to marketing your business. Unlike other social media sites, on Twitter, you can follow anyone of interest to you. The trick is to get them to follow you back. Below are a few points on how to grow your business using Twitter marketing and Twitter strategy.

Tips on how to utilize Twitter for business expansion:

Twitter Marketing: How to Grow and Expand Your Business

1. Get started

Go to the Twitter website and sign up. Keep your profile similar to all the other social media sites you use for your business – this will allow people to easily identify you or your business. For instance, you may use on Twitter the same photo you use on all of your other sites.  Afterwards, take some time to look around and familiarize yourself with Twitter to get tips to promote Twitter account. Use the search function to look for people you know about – for example, your business colleagues, anybody connected to your business, suppliers, competition, etc. – follow these people and those who may be interested in following you back. 

Twitter is all about saying what you need to say, through texts called tweets. Only 140 characters are allowed, so get to the point immediately. After you write a tweet, it lands on the pages of all the people following you and may attract new followers depending on how interesting your tweets are. Always tweet important facts about your business and when asked a question by your follower, make sure to provide a timely answer. By sticking to these few simple rules, you can enjoy watching your business grow because your Twitter marketing is working for you.

2. Keep it moving

Add your social media accounts to your smart phone so you can stay on top of things while on the move. You will be notified when people tweet to your account, allowing you to respond immediately. To promote Twitter account, add Twitter links to your other social media accounts such as Facebook. This will make people curious about your page, and is a Twitter strategy you can use in a timely manner to promote your business. 

Using your smartphone to keep in touch with your followers is an effective Twitter strategy. As soon as something concerning your business happens, you can take photos and upload it to Twitter, with a short tweet explaining what it is about. Try to capture funny moments because people love to laugh and it is encouraging for your followers to retweet your post, which will be viewed by their respective followers. By doing this, you will find that your follower numbers grow, which means your business is gaining exposure. 

When your Twitter followers grow in number, start creating lists. Lists help people who have many followers in arranging them, according to importance. Answer your important followers’ business tweets immediately to ensure you do not lose business. Look up groups you can follow, especially groups who have many followers – that way when you post a photo or comment, it catches the attention of the group owner and they may retweet your post, making what you posted reach a wider viewing. 

Twitter Marketing: How to Grow and Expand Your Business

3.  Aim for traffic

By now you have all the tools of the trade to promote Twitter account, but it all comes down to how you tweet, what you tweet and how you interact with your followers. Add your Twitter link to all your social media sites with relevant information and make it interesting so that people following you on these other social media sites will want to check out and possibly follow your Twitter account. Likewise, add your other social media links to your Twitter account. When you add these links to your tweets, keep in mind that they are always moving hence you must add them every third or fourth day, to ensure new fans and followers see them. When people are happy with the information you add, they will get involved and this in turn will help your business grow. 
Twitter Marketing: How to Grow and Expand Your Business

Take time with your Twitter marketing; add stories, photos, and, maybe even videos. You will get greater exposure from a video because what can’t fit in the limited 140 characters may be included in a video. Again, keep it interesting. Do not bore your followers because that is the quickest way to lose them. Make every one of them feel important and relevant to your business – by doing this, they will also want to see your business grow and they may contribute valuable information, or maybe even give tips to help you grow your business

Do everything you can to promote Twitter account and keep it real. When tweeting with your followers, be the real you and don’t put on any acts to impress people because this won’t last. Enjoy the tweets and interacting with your followers. It is the only way to love what you are doing. 

About Author
Andy Thompson's profile photoAndy Thompson has been a freelance writer for a long while. Her passion in writing is her main drive in crafting articles that are engaging, informative, and meaningful. Her partnership with TroopSocial has given her a whole new opportunity to take writing to a whole new level.
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How spy software can help protect children

Protect children with spy software 

Parents today need to in every way look out for their child. Whether it consists of keeping a check of their online activities, the people they meet with in real life and communicate with and with respect to where they go; parents need to keep themselves well informed at all times to ensure that their child is safe. For this purpose, a number of companies have begun to introduce spy software’s for children for parents to use to do just that; monitor the activities of their child and make sure in their own way that they are kept far from any harm.

Online harassment, cyber bullying, hate speech and invasion of privacy are only some of the issues which one must deal with while using the internet. And when children and teenagers use the internet a lot for school related work or to simply kill time, they are prone to such problems which is why parents get worried and want to make use of spy software’s for children to ensure their safety. But 

How can spy software’s help in keeping children safe?

Parents who make use of the internet themselves know that social networking sites which are popular these days tend to record personal data when users on the site upload any such information. Anything that is uploaded be it a video or a picture tends to remain online and whoever comes across it can do a number of things with it. Thus in order to ensure that children do not access such sites where they aren’t aware of the consequences of their actions or fail to take them seriously, parents can use spy software’s for children to make sure that the internet is a safe place for their child and that they do not make use of any sites which aren’t meant for them. Thus the only websites which should be allowed for access should be stated by the software and which should typically include only those which would be useful for your child to do their homework and to socialize with friends in a secure manner. 

At the same time, inappropriate content needs to be blocked by parents and this is again where a spy software for children can come in handy. Such software’s are installed on home computers and smart phones thus the parent can remotely through their own user controlled panel make appropriate decisions and control exactly who they want to allow their child to communicate with and the kind of content they want or don’t want them to view. While some of these features are already in-built into your operating system, the spy software for children used can be an additional factor of security.

A spy software for children in comparison to a simple and very basic parental control tool offers additional advantages. Through the app, remote surveillance can be conducted of the phone and computer being used by your child who can allow you to monitor their activities at all times. While for some this may be seen as an invasion to their privacy but it is definitely a better option than having to deal with your child getting into trouble. 

The internet is likely to remain and evolve with time which is why parents should take the actions which are required to keep their child safe, both while they are online as well as when they go out into the real world. Measures should be taken to keep their online experience safe so that not only can they have a positive experience but they can get to learn from it without being exposed to any harm.

About Author
Nicki fill in as Tech and Digital Parenting expert and writer has earned her an exhibited accumulating of readers who are needing for the most recent news and audit about Tech updates. Her work turns around the most recent in spy app for android phone like TheOneSpy
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How to Create and Maintain a Budget

Create and Maintain a Budget

What is the purpose of a budget?  The purpose of a budget, simply put, is to help you plan for your financial future.  A budget puts your money to work for you.  A budget is key in paying down debt/eliminating debt and creating more cash flow.  A budget allows you to forecast your income and expenditures months in advance.  A budget allows you to plan for the future.  A budget allows you to monitor your financial performance.

Steps to Budgeting:

1. Know where your money is going

Before you begin budgeting, you need to know when your finances are going.  I suggest inputting all of your expenditures over the last three months into an excel spread sheet or financial software such as QuickBooks.  This will help you to determine the categories where you spend money as well as the actual amounts.  

I also suggest tracking all sources of income for the last three months as well.  If you have an hourly job, or make commission, etc. Its helpful to have a general idea of about how much income you pull in monthly.

The idea behind a budget is to keep your expenses below your income level.  This will allow you to stay in control of your money, staying out of debt, and starting to plan for your future.

a) Income

Income, is the amount of money you having coming in.  When budgeting it’s easy to get frustrated thinking the problem with your budget is lack of money.  I can assure you that most any income is livable.  You just need to learn to live within your means.

b) Expenses

Expenses, are the expenditures you have going out.  Regardless of how much income you make it’s always a good idea to try and trim the fat(expenses) off your budget.  Look for expenses you may want but don’t necessarily need, these should be the first things you eliminate from your budget. 

2. Determine Your Financial Goals

When creating your financial goals it’s a good idea to dream, great in fact!  However, stay realistic when it comes to your expectations for your budget and financial goals.  
Start with small goals and gradually build them up.  Nothing will wear out a budget’s zest quicker than repeatedly broken promises.

The following are three of the best financial goals everyone needs to be incorporating into their budget.

  • Eliminate Debt
  • Save
  • Plan for the Future

3. Pick a Budget to Follow

Once you have determined your financial goals, it’s time to pick a budget plan that works for you.  
When creating your budget, plan ahead!  Look down the road at all possible upcoming events, special occasions, large bill payments, etc you may have.  By including all possible large expenditures into your budget you’ll eliminate a spoilage of your budget when they roll around.

Plan to keep some sort of savings.  As of late I have heard a large number of people tell me that ‘money is for spending!’.  This is true to a certain extent. However, if any of you have had to use your ‘rainy day funds’ (yes savings are called this), then you understand the importance of having a savings.  Savings allow you a cushion during months of unplanned expenses, in the event that you lose your job, etc, etc. 

Whichever budget style you choose to go with, remember to keep it simple.  Don’t over complicate your budget.  Stick to the basics and you’ll succeed.

a) Basic Budget

A basic budget allows you to set any amount you choose(preferrably based off of your three month money tracker) into each of your expense categories.  This money can be set aside for bi-weekly or monthly expenses, depending on what works best for you.  

After all your needs(expenses) and wants are met, all extra funds go towards debts, savings, retirement, etc.  

b) 50/30/20 rule

The 50/30/20 budget is broken down into the following:

  1. 50% of your income goes to necessities(I include my charitable contributions in this category)
  2. 30% of your income goes to wants(yes we need to budget for wants)
  3. 20% of your income goes to savings/retirement/debt elimination 

c) Irregular Budget

When you are working with an irregular budget you will want to list your expenses in need of priority.  Pay off items in order of priority as income comes in.  When you finally reach the ‘green(money left over after expenses), set aside funds for misc categories such as groceries, clothing, savings, etc.  

An example of when to use an irregular budget are for jobs that are commission only or jobs that paid per job.  Irregular budgets take a little bit more juggling, but are just as doable as any other budget.

4. Follow Budget

A great bit of advice when it comes to following your budget is to find deals and coupons for things that you NEED.  So many times can get caught in the trap of finding amazing deals for things that we don’t REALLY need.

When you go shopping, be sure that you make a list ahead of time.  Stick to this list and it will help to ensure that you only buy the things you need.

Buy non-name or store brand items.  This will help to lower your costs tremendously.  

Steps to Maintaining:

Creating a budget is the easy part, it’s sticking to it that’s the hard part.  Here’s a secret that I’ll let you in on; if you want your budget to work, you have to follow it.

Here are a few tips and tricks to help keep your new found budget on course.

1. Re-focus

When you are tempted to splurge and buy that amazing something or other that you just have to have, but really you’ve been living without this entire time; take a look at your financial goals.  Will this purchase set you back from accomplishing your goal?  Is it worth it?  Do you really need it or is this a want item?

Re-focusing your attention to your long term goals will help you put your budget back into perspective.  

2. Re-evaluate Income and Expenses Weekly, in Order to Make Changes and Updates to Your Budget.

When you misjudge your expenses or income it’s easy to become discouraged and throw in the towel on your budget.  Don’t.  Budgets are like a good steak.  They take time to marinate in order to get the best flavor out of them.  Budgets take time, patience, and tweaking.

If you fail one month at your budget, re-evaluate your budget and make changes for the next week or month.

Your expenses and income will shift periodically due to job changes, unexpected expenses, etc.  This is part of life.  Be prepared and adaptable.

3. Enlist Help

If you constantly find yourself loosing the budgeting battle it may be a good idea to enlist in some help.

Take a finance class at your local college, attend a financial seminar, or enlist the help of a financial advisor to keep your finances on track.  

Help is available to you in so many forms.  Take advantage of them and make your financial goals and dreams a success.

Conclusion:(Create and Maintain a Budget)
Put your money to work for you by getting it on a budget.  Not only will you have peace of mind knowing where your money is going, how much you have, and what expenses you have coming up. You budget also gives you the capability to plan for the future.  Whether this is planning for a next big investment or planning for retirement; a budget is the first step towards making these possibilities, realities.

Are you currently on a budget?  Share your tips and tricks for creating and maintaining a budget in the comments box below.

About Author
Sarai helps small businesses improve their website, content, logos, marketing and branding. Learn more about Objective inc Salt Lake city, Utah.
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